With a name like YAY Bingo, you might expect a pretty garish and gaudy site – and that's exactly what you get. Yet there are some pretty innovative features here, not withstanding the eye-watering design.
The site is actually operated by the 888 group and that has some good implications. First of all, it means plenty of funding has gone into developing the site. There's also a massive number of slots to play (over 300), as well as a very good selection of bingo games.
Perhaps the biggest draw is the fact that none of the games have any wagering requirements. This is actually a pretty big deal, because it means that you have access to anything you want to play and take home all of your winnings if you get lucky. Customer service is at the forefront of YAY Bingo as well, which is always a good thing.
Software & Usability
Despite the questionable choice of electric pinks and blues, the general layout and design of the site is solid. You can scroll down to find all the information you need on the games and offers available and general support FAQs are always easy to access wherever you are on the site.
Tau Marketing operates the brand and from a technical standpoint the site is very responsive, even on slower connections. The lack of a header menu is a bit of an annoyance, as you generally have to go back to the homepage to navigate to anything else. A minor issue, but it might grate after a while.
Game-wise, it's hard to argue with YAY Bingo's selection. There are over 300 slots to get stuck into if you're waiting for a bingo game to start, with titles like Guns'n'Roses and Sharknado. That said, it can be a bit harder to find slots by theme and the site isn't as well organised as some online casinos if you're looking for something specific. Still, there are more than enough games to choose from.
On the bingo side, there's a number of exclusive rooms with varying jackpots. You can play rounds for anything from £4 up to £1000 and, because there's no wagering requirement, anything you do win is all yours. This really is the main selling point for YAY Bingo and means you get excellent value from any winnings you do manage to bag while you're playing.
Given that YAY Bingo has only been in operation for just over a month at the time of writing this review, it's hard to really gauge the community as yet. It's still early days, but things are growing steadily. The fact that both 888 and Tau are at the helm of this site, along with the fact there are numerous sister sites linked to YAY, means that the community should increase quite quickly.
As things are fairly new, joining now also means that the moderators and help team will be doing their absolute best to make sure you come away with a good impression. This is worth keeping in mind because it should mean that solid foundations are set for a friendly and welcoming online community. There's also a good chance that cross-community promotion by Tau and 888 will help speed things along in addition to word of mouth. Again, the fact there's no wagering will probably gain plenty of attention as well.
Promotions & Bonuses
There are some pretty generous bonuses available to new players at YAY Bingo. They're very competitive with existing offers and when you factor in the wagering advantage you get on this site, you're really getting superb value on the offers. While things are a bit more vague when it comes to long-term promotions, it's very likely that we'll see these develop as the site matures.
Support & Security
While there is a help button always visible, which directs you to the FAQ section of the site no matter where you are, actually contacting support is a touch trickier in some cases. If you're playing a round of bingo, then you can actually access live help chat via a window, so no problems there.
The other option, if you're just navigating the site, is to contact the support team via email. This is simple enough, but you need to click on the 'help' button at the bottom of the site rather than the large tab on the side. Another minor annoyance, but again something that might irritate after long-term use if you've having lots of issues. There's also a contact number and a Facebook page though.
When it comes to security, the site is protected using the latest SSL encryption. Photo ID and proof of address are required for sign up to protect you against fraud too.